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ABN Program

My Brother’s Closet

My Brother’s Closet

Calling all local chapters! Both Alumni and undergraduate Brothers. Everyone in the work world needs work clothing. Going to retail stores can be both pricey and time-consuming. Why not utilize the Brotherhood to alleviate this problem? This is what ABN is trying to provide for you! My Brother’s Closet is an annual program that will encourage brothers to come out and exchange corporate or business clothing. This includes and is not limited button up shirts, polos, slacks, khakis, suits (and suit pieces), and accessories of all kinds. A breakdown with more detail is written below.

 

Who can Participate

Any College, Recently Graduated, or Alumni Brother(s) can participate if they so choose. Essentially, any Brother(s) in need of or who wants new and/or lightly used professional/executive/corporate clothes is able and encouraged to attend and participate.

Why

Professional/Executive/corporate clothes are expensive and it’s hard for Brothers just starting their career or recently getting back into the workforce to properly stock their wardrobe.  Conversely, many working Brothers often change style and weight so they have professional clothes in their closets not being used. “My Brother’s Closet” gives working Brothers the ability to give Brothers in need a chance to enrich their wardrobes, which in turn should increase their confidence and reduce some of the pressures of corporate America. Additionally, this program will provide undergraduate and alumni brothers with an opportunity to connect and serve as a resource to one another. It will also give business owners the ability to highlight their businesses, by volunteering their establishment(s) to host “My Brother’s Closet” fittings. Most importantly, we are promoting values of brotherhood and fraternal spirit by participating in a program that is designed to provide a platform for brothers to support one another at no additional cost.

What we Need

Facilities
  • We need first and foremost, a place to hold the event (Preferably Brother owned).

 

What are the Benefits?
  • Would provide exposure of their business to community and brotherhood
  • Develop Brand loyalty and recognition
  • Possible sales on the day of the event
  • Good media press/coverage

Facilitators

  • We are looking for Brothers in either the corporate or Fashion arena or both.
What are the Benefits?

 

  • Platform to be Brotherly
  • Opportunity to build awareness, trust and a connection within the Brotherhood
  • Creates confidence in the Brother’s skill set
  • Would provide exposure of their business to community and brotherhood
  • Develop Brand loyalty and recognition
  • Possible sales on the day of the event
  • Good media press/coverage

 

Sponsorship Partner possibilities

 

We will be seeking sponsorship from local Dry Cleaners, professional clothing shops, or other clothing retail stores.
What are the Benefits?
  • Opportunity for sales
  • Press Coverage
  • Goodwill
  • Possible partnerships

Media Coverage/Pics

We would like to have a good Media presence to bring awareness to the event and to document event before/during/after the event.
What are the Benefits?
  • Expand brand for seasoned media
  • Pictures and business listing posted on ABN site
  • Opportunity for new media to gain exposure
  • Practice
  • Business Listing and Photos on www.alphabusinessnation.com

Clothes/Accessories

  • These items are the Main ingredient of the program and almost the most important reason you are coming, second only to our last need.

Attendance of the Brotherhood

We need you good Brothers to show up! We need you to represent for the fraternity with a strong show of support. Bring as many items of clothing as you can spare to aid your fellow brothers in their professional development and growth. Lastly, more Brothers equals more Brotherhood and at the end of the day, that is what this program is really all about. So again we encourage you to show up, bring clothing, participate, and enjoy the Brotherhood. Onward and Upward! 06!

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Check out Roberte Foster building his business in Japan!

100_0146Roberte Foster is an international entrepreneur.  He graduated from Bowie State University and is a Brother of Alpha Phi Alpha Fraternity, Inc. doing business in Japan.    He originally went to Japan to get a new experience, however, after spending some time there, he saw an opportunity.  With intelligence, a friendly disposition, good partner, vision, courage and a keen business eye, he created the Sugar Shack.

He understands the entrepreneurial struggle in a way many of us do not.

Yes, he has:

1.  had the days where he wanted to quit, but “we don’t quit”

2. had his equipment malfunction

3. second guessed if he was doing the right thing or not

4. worried about cash flow

5. stayed up at night thinking about how the business will grow

 

But starting a business in Japan has presented a host of other issues that most entrepreneurs do not have to face such as:

1. securing permits in a foreign land

2. initially, not speaking the language

3. not understand the monetary exchange rate

4. developing a market penetration plan for an unfamiliar demographic in a foreign country

5. planning what will happen

Rob has proven to be an entrepreneur who can overcome obstacles.  Keep doing your thing Bruh, 06!

Check out his video on https://www.facebook.com/roberte.foster.71/videos/1307714632593366/

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